Description: This book is a valuable resource for individuals who are interested in understanding the industrial and organizational markets. It provides a strategic view of business marketing management, written by the authors Thomas W. Speh and Michael D. Hutt. The Marketing Series textbook is published by Dryden Press in 2000, with 752 pages. The trade paperback format is written in English and has a length of 10.2 inches and a width of 8.3 inches. The book weighs 53.5 oz and belongs to the Business category of Books & Magazines. Furthermore, it is classified under the Textbooks, Education & Reference category and the Textbooks subcategory.
Price: 16.99 USD
Location: Silverwood, Michigan
End Time: 2025-01-31T19:02:00.000Z
Shipping Cost: 6.88 USD
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Brand: Unbranded
Book Title: Business Marketing Management: A Strategic View of Industrial an
MPN: Does not apply
Level: Business
Number of Pages: 752 Pages
Publication Name: Business Marketing Management : a Strategic View of Industrial and Organizational Markets
Language: English
Publisher: Dryden Press
Publication Year: 2000
Subject: Marketing / General
Type: Textbook
Item Weight: 53.5 Oz
Item Length: 10.2 in
Subject Area: Business & Economics
Author: Michael D. Hutt, Thomas W. Speh
Series: Marketing Ser.
Item Width: 8.3 in
Format: Trade Paperback