Description: Psychodynamics : The New Key to Understanding Target Marketing and Matchmaking, Paperback by Tyler, John (COR), ISBN 193801524X, ISBN-13 9781938015243, Brand New, Free shipping in the US Psychodynamics is a new methodology for market segmentation that goes beyond demographics and psychographics. Psychodynamics more accurately describes habits, patterns, values, and interests that lead to purchasing decisions—as well as all decisions that a person makes in life. For businesses of all sizes wanting to understand their clients' and customers' motivations and interests, Psychodynamics is a powerful new tool for the sales and marketing toolbox.
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Publisher: Strauss Consultants
Topic: General
Publication Year: 2015
Book Title: Psychodynamics : the New Key to Understanding Target Marketing and Matchmaking
Language: English
Genre: Business & Economics
Author: Tyler
Format: Trade Paperback
